intuitive decision making
Blink: The Power of Thinking Without Thinking
Submitted by KimW on Tue, 2007-03-27 09:27.![]() | Blink: The Power of Thinking Without Thinking author: Malcolm Gladwell rating: ![]() asin: 0316010669 binding: Paperback list price: $15.99 USD amazon price: $9.59 USD |
A fascinating study of the shortcuts in thinking and decision-making that people take (not all of them are bad!). It gave me some insight into the importance of 'gut feel', and why some people just always seem to jump the right way.


