decision-making

Blink: The Power of Thinking Without Thinking

cover of Blink: The Power of Thinking Without ThinkingBlink: The Power of Thinking Without Thinking

author: Malcolm Gladwell
rating:
asin: 0316010669
binding: Paperback
list price: $15.99 USD
amazon price: $9.59 USD


A fascinating study of the shortcuts in thinking and decision-making that people take (not all of them are bad!). It gave me some insight into the importance of 'gut feel', and why some people just always seem to jump the right way.

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